VIDEO: Jeep Releases Brilliant 'Groundhog Day' Super Bowl Commercial With Bill Murray
By Michael Luciano
Every Super Bowl, the challenge to win the mythical crown of "best commercial"
is almost as competitive as the game itself. The early frontrunner for the 2020 title has to be Jeep, who enlisted the help of Bill Murray in order to create their 2020 ad, which borrows heavily from Murray's classic comedy "Groundhog Day" which...why, that's today!
Brilliant ???????? @Jeep pic.twitter.com/ZIa07rqU1E
— Taylor Twellman (@TaylorTwellman) February 2, 2020
Couldn't have picked a better day to release this ad.
If you liked the movie (and who doesn't?) but thought it could have used a Jeep Gladiator to spice things up, Murray (and Ned Ryerson) is here to quench your thirst with all the good nature and aplomb we're used to seeing from the comedic legend.
I’d watch this sequel.
— GrantLA? (@GrantedLA) February 2, 2020
There is never a bad time to throw in a surprise Bill Murray cameo, and Super Bowl Sunday is certainly no exception. Now if some ad agency could find a way to tie a Jeep into something Ghostbusters-related, we'd get a commercial that couldn't be topped, no matter how hard everyone else tried.