VIDEO: Rob Gronkowski's Latest Partnership With Hotels.com is Absurd

Former New England Patriots tight end Rob Gronkowski has finally found himself a hobby in retirement: corporate promotions. Gronk is now pairing up with Hotels.com for what is an authentically absurd advertising campaign, and shared the fruits of the relationship on his Instagram page.

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Hey @hotelsdotcom, I hear you're looking for a Poolhop! It just so happens I'm looking for a new gig...check out my story for more details!

A post shared by Rob Gronkowski (@gronk) on Jun 18, 2019 at 10:01am PDT

Gronkowski takes on the role of a "Poolhop," which is basically just an excuse for him to act as Gronk-like as possible.

It's the perfect caricature of the guy. Casting him as a proper party animal and paying him some dough to do it? It's probably safe to say that the stress, or lack thereof, that comes with being a poolhop probably doesn't stack up to the rigors of being one of the best tight ends in ever to play in the NFL. This sounds like a solid arrangement.

What's a Gronk to do? https://t.co/4bN7wXSvrj
— Men's Health Mag (@MensHealthMag) June 18, 2019

It's good to see that Gronkowski hasn't lost a single bit of the essence of what made him so much fun to follow while he was in the NFL.

Who knows, maybe he's found his next calling as a full-time poolside influencer? Stranger things have happened.